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#83 from R&D
Innovator Volume 3, Number 2
February 1994
FORUM—from our
readers
Don’t Make
Fun of Researchers
I'm writing this
in the hope that non-R&D executives will read it.
It seems that all of these people--in my company, at
least--have a dim view of researchers. At meetings, usually one of them makes a statement such as,
"These researchers just want to play, let's give them some real
work to do." Another
frequent comment is, "When will they learn how to tell us
what really is going on
with the project?" The
latest, the one that finally induced me to write this, came from
the president: "I'll
bet that any recent graduate could have solved that problem you're
still grappling with."
Right!
The blame for
this attitude lies with researchers as well as executives.
Too often, researchers don't explain their problems in terms that can be understood by
executives. And
executives don't have
the patience and confidence to learn more about what is going on
in research.
Also, the two
"sides" --the suits and the nerds--represent two very
different corporate cultures, and they tend to stick close to
"their own."
Personally, I've
tried to bridge the gap by learning more about business.
I try to go out of my way to have lunch with the business
folks, to explain what I do--in simple terms--and to understand
what they do.
But all of this
is quickly undermined when an executive makes these disparaging
comments about researchers--in our presence, no less (I'm sure
they are even more frequent in our absence).
Making fun of researchers becomes part of the business
culture, and can almost make us ashamed to be part of a research
team.
Management should
realize how damaging this practice really is. It dramatically inhibits communication from researcher to
management. It wrecks
morale. Even if someone thinks he or she has a great idea, it becomes
almost impossible to think about pushing for management's
approval. It will be
a rare instance when someone is willing to pursue something in
spite of the guaranteed gush of insults.
If this situation
exists in your organization, I wonder if it can be mitigated by
having a short meeting--perhaps once a month--between key
executives and researchers. Misunderstandings
and sensitivities can be openly acknowledged and issues freely
discussed. In this
way, management will realize that, while research may look like
"play," that's the only way to get the bacon. They
will also realize that what may seem to be a simple problem is
actually much more difficult.
I think such a
meeting will be very valuable to researchers, executives, and the
organization in general. The
most difficult part, however, may be getting it organized. My director of R&D doesn't seem interested, probably
because he's afraid of rocking the boat.
Perhaps an
executive reading this will initiate the discourse. There's nothing to lose, but lots to gain.
Anonymous
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